Let's get into it
Hi! I'm Abbie Weissman, a NYC-based art director and designer. I'm currently working as an Associate Art Director at Merkle, a customer experience agency.
I graduated from UVA's School of Architecture in 2022 which sparked my love for spatial and digital design. Since then, I made the move to New York, began my agency career, and have had the privilege of working for premiere clients and brands such as General Motors and Republic Services.
When I'm not behind my laptop screen I love exploring the city with friends, live music, summer Yankee games, curating niche Spotify playlists, and touring new museum exhibits. The city's vibrant energy and endless creativity fuel my designs, fostering innovation and a unique perspective.
I'm available for commissions & collaborations. Let's work together!
(really cool) experience
2022-2024
Associate Visual Designer @ Merkle
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Conceptualize ideas and implement transformative redesigns for premium brands through digital and print mediums.
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Collaborate with cross-functional teams to create high-quality B2B and B2C designs within budget restraints.
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Pitch ideas directly to clients, showcasing ability to deliver impactful design solutions confidently in an agency setting.
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Utilize the Adobe Creative Cloud and Figma to render polished mockups for presentations and visual storytelling.
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Spearhead creative pitch development for point-of-sale merchandise design, crafting compelling visual concepts for retail environments.
2020-2024
Freelance Designer
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Craft captivating visual assets for HubSync tailored for integration across web, newsletters, social media, and printed materials that are aligned to current trends and engage audiences across multiple platforms.
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Design logos, brand style guides, and social media graphics for small businesses, increasing brand awareness and customer engagement.
2023
Production Assistant
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Facilitate seamless communication between directors, designers, and production crews.
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Uphold the integrity of the artistic vision throughout the production process, resulting in visually striking and immersive environments.
2024
Associate Art Director @ Merkle
2021
Creative Art Intern
@ Real Chemistry
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Develop mood boards, logos, color palettes, and typography selections for diverse external clients.
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Lead effort in image sourcing for campaign development.